xeriq® | content designed to engage http://www.xeriq.com phoenix az creative agency offering copywriting and consulting for design agencies, nonprofits, political campaigns, and advocacy organizations Fri, 08 Feb 2013 05:24:08 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 Going from Zero to Hero http://www.xeriq.com/blog/2013/going-from-zero-to-hero/ http://www.xeriq.com/blog/2013/going-from-zero-to-hero/#comments Fri, 08 Feb 2013 05:24:08 +0000 RP http://www.xeriq.com/?p=3251 As an agency that mainly focuses on nonprofit fundraising & advancement communications, Xeriq® frequently gets requests from other development consultants.  These folks are some of the best fundraisers we know.  But most have spent their careers focused on capital campaigns, major gifts, board development, and other “high-end” advancement work. These colleagues know we’ve spent time [...]

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]]> http://www.xeriq.com/blog/2013/going-from-zero-to-hero/feed/ 0 Dogshaming to win friends and influence people http://www.xeriq.com/blog/2012/dogshaming-to-win-friends-and-influence-people/ http://www.xeriq.com/blog/2012/dogshaming-to-win-friends-and-influence-people/#comments Tue, 25 Sep 2012 23:42:44 +0000 RP http://www.xeriq.com/?p=3172 If you haven’t heard, “dogshaming” has become quite the sport. Tumblr blog dog-shaming.com has rocketed to mainstream status in just a few weeks thanks to everywhere coverage — from The Independent and Daily Mail (UK) to Hoda and Kathie Lee on Today, the Chattanooga Times Free Press and People Pets. As proud dad of two rescue mutts, I understand the fascination. Ninety-eight percent of [...]

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]]> http://www.xeriq.com/blog/2012/dogshaming-to-win-friends-and-influence-people/feed/ 0 Pandora’s limitations make me nostalgic http://www.xeriq.com/blog/2012/pandoras-limitations-make-me-nostalgic/ http://www.xeriq.com/blog/2012/pandoras-limitations-make-me-nostalgic/#comments Thu, 20 Sep 2012 08:07:06 +0000 RP http://www.xeriq.com/?p=2934 Before the interwebs came along, my “hometown” station of choice was WAAF (Worcester/Boston). There was a much stronger local signal from 102.1 (WAQY). However, as I remember, the phrase most commonly associated with WAQY was: “AQY sucks!” I have fond memories of “AAF” from the years before I moved west. Supposedly, the station went a bit [...]

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]]> http://www.xeriq.com/blog/2012/pandoras-limitations-make-me-nostalgic/feed/ 0 eBay unveils new logo to worldwide *meh* http://www.xeriq.com/blog/2012/ebay-unveils-new-logo-to-worldwide-meh/ http://www.xeriq.com/blog/2012/ebay-unveils-new-logo-to-worldwide-meh/#comments Sat, 15 Sep 2012 02:24:05 +0000 RP http://www.xeriq.com/?p=2953 The moment you’ve been waiting for since 1995 has arrived. eBay has a new logo! See the official announcement here!! Hot on the heels of this news, the verdict is in from the global design community…. *meh* Over the past 17 years, eBay has morphed into multibillion-dollar corporate behemoth.  Want to sell something online? Aside [...]

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]]> http://www.xeriq.com/blog/2012/ebay-unveils-new-logo-to-worldwide-meh/feed/ 0 Donors warned on Food for the Hungry http://www.xeriq.com/blog/2012/donors-warned-on-food-for-the-hungry/ http://www.xeriq.com/blog/2012/donors-warned-on-food-for-the-hungry/#comments Tue, 11 Sep 2012 20:07:44 +0000 RP http://www.xeriq.com/?p=2908 Food for the Hungry has a lovely web site and development collateral. Unfortunately, the organization provides a great example of how even a snazzy brand can be overshadowed by poor management decisions. On September 8, the Arizona Republic published their investigation of Food for the Hungry’s rather questionable accounting practices. Now Charity Navigator (CN) has [...]

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]]> http://www.xeriq.com/blog/2012/donors-warned-on-food-for-the-hungry/feed/ 0 Cross-browser CSS3 gradients http://www.xeriq.com/blog/2012/css3-gradients/ http://www.xeriq.com/blog/2012/css3-gradients/#comments Sat, 08 Sep 2012 17:42:22 +0000 RP http://www.xeriq.com/?p=2865 CSS3 is a wonderful thing for WordPress and WooThemes lovers like us. Back in the day, site developers had to rely on image overlays and other techniques to create effects like gradients. With CSS3, gradients can be created right in the code — without the need for Javascript. This helps keep pages clean on the [...]

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]]> http://www.xeriq.com/blog/2012/css3-gradients/feed/ 0 Welcome http://www.xeriq.com/blog/2012/welcome/ http://www.xeriq.com/blog/2012/welcome/#comments Wed, 05 Sep 2012 04:34:45 +0000 RP http://www.xeriq.com/?p=3017 Well, our summer sabbatical is over. Even though it’s still well over 100 degrees, Xeriq is back online with a new look … a new website … and a new blog! We also have two new faces to welcome, so please head over to our team page and meet Curtis (“The Director”) and John (“The Rock Star”). These [...]

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